Tellyo Joins Amagi to Elevate Live Video Production Worldwide!
Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV, is pleased to announce it has signed a definitive agreement to acquire the business of Tellyo, a leading real-time live cloud remote production, clipping/editing, and social sharing platform. This acquisition is poised to enhance Amagi’s video toolset for live sports and news broadcasts, and elevate the live video streaming and editing experience for customers across the globe.
Tellyo empowers media and content teams to produce compelling live video that can be streamed to multiple digital and social media destinations. The company enables branded video clips, highlights and compilations to be created and published to channels simultaneously and instantly, from anywhere, with just one click. Tellyo also helps deliver high-quality web conferences, events and presentations in real-time, bringing external contributors and commentators into productions from multiple devices. With Tellyo, athletes, actors, sponsors, ambassadors, and influencers enhance their reach and engagement on social media.
Amagi’s Co-Founder & CEO Baskar Subramanian, said “We are excited about the opportunities this acquisition presents for Amagi. Tellyo brings a wealth of expertise, a strong team, and innovative products that align perfectly with our strategic vision of being a frontrunner in the cloud-based live broadcast technology space. Together, we will not only enrich Amagi’s product offerings, but also bring investments in the Eastern European region and create new possibilities for local talent and global customers.”
Richard Collins, CEO, Tellyo expressed his optimism for the future: “This move is a testament to our commitment in delivering outstanding value to our customers, employees and investors . We believe that joining forces with Amagi will provide us with the resources and scale to reach new heights. We are excited about the potential of what both our companies can offer.”
“We are committed to ensuring a smooth transition for Tellyo’s clients, employees, and partners during this exciting phase. Our collective team is energized and ready to embark on this journey, leveraging our shared values, vision, and passion for excellence,” said Srinivasan KA, Co-founder and Chief Revenue Officer, Amagi.
Through this agreement, Amagi expands its presence in Europe. Previously, Amagi established its development center in Croatia, the company’s first outside India. By bringing together Tellyo’s product development center in Poland and Amagi’s technology centers in India and Croatia, Amagi aims to propel cloud innovation in the region at an accelerated pace.
Tellyo Unveils SCTE-35 Monetization Tools for Stream Studio, Revolutionising Content Monetization and Advert Integration.
London, UK, 28th June 2023 – Tellyo, the complete cloud production platform, is proud to announce the launch of broadcast-grade ad-break SCTE-35 markers within our flagship Stream Studio solution. These innovative functions and tools are designed to empower content creators to monetize their content effectively, revolutionising the way advertisements are inserted and replaced. With these SCTE-35 monetization tools, content creators can tap into new revenue streams while ensuring a seamless and immersive viewing experience for audiences. The addition of manual and asset-triggered SCTE-35 markers, coupled with customisable time durations between markers, provides unparalleled control and flexibility.
Richard Collins, CEO of Tellyo, is confident that the introduction of SCTE monetization within Stream Studio will be a game-changer for both Tellyo and customers. He believes that these cutting-edge monetization tools will redefine the industry’s approach to content monetization and advertisement integration, and keep Tellyo at the forefront of the industry. As an example, Tellyo can enable more than £1m in daily revenue opportunities across a live event with a 500k global audience using dynamic TV ad insertion and targeted sponsorship opportunities proven across many years of broadcast television.
“The content creation, distribution, and consumption landscape has undergone a dramatic transformation in recent years”, Collins emphasises. “With nearly 3.5 billion people projected to consume online video content in 2023 and online video’s potential to reach 92% of the world’s population, advertisers now have unparalleled access to consumers through new media models”. As an increasing number of content creators turn to FAST channels for rapid and cost-effective content distribution, monetization has emerged as a critical concern. Tellyo is thrilled to offer our customers powerful tools that seamlessly integrate advertising content into live productions. Collins adds, “I’ve previously said that even creators of niche and specialised content can now easily reach massive audiences. This latest update to Stream Studio enhances the opportunity to monetize these audiences effectively”.
Stream Studio is ideal for a wide range of applications from sports, esports and live events to international festivals and tournaments watched around the world. It is an incredibly scalable solution that simplifies remote live production in the cloud while remaining cost-effective. Its comprehensive feature set includes an 8 ME vision mixer/production switcher, a 64-channel audio engine, customizable graphics templates, a slow-motion replay engine, and a remote Guests module. The inclusion of these ground-breaking monetization tools further solidifies Stream Studio’s position as the industry’s most powerful cloud-based solution for live video production.
About Tellyo
Tellyo is your complete cloud production platform.
Tellyo empowers media and content teams to produce compelling live video that can be streamed to multiple digital and social media destinations using Stream Studio, Tellyo’s cloud-native production solution that includes an 8ME vision mixer/production switcher. With Tellyo Pro, branded video clips, highlights and compilations can be created and published to channels simultaneously and instantly, from anywhere, all with one click. Tellyo Guest helps you deliver high-quality web conferences, events and presentations in real-time that bring external contributors and commentators into productions from multiple devices. Tellyo Talent lets athletes, actors, sponsors, ambassadors and influencers amplify your reach and engagement across social media. Faster, greener and more efficient, Tellyo is #smarterproduction!
For more information, visit www.tellyo.com
Media contact:
Stuart G. Russell
Head of Marketing and Communications
E: stuart.russell@tellyo.com
T: +44 (0)7827 019494
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Atos and Tellyo Partner to Promote 2023 European Games
Atos and Tellyo Partner – London, UK, 17th May 2023 – The 3rd European Games will be held this year from the 21st of June to 2nd of July in Kraków and Małopolska, Poland, and will see almost 50 nations come together to compete across 26 different sports. All Olympic sports held at the 2023 European Games will provide qualification opportunities for the 2024 Summer Olympics in Paris, France.
Atos, the international media and broadcast solutions provider, will be providing technical and solutions support to the event organisers and will be partnering with Tellyo to help promote the games on digital and social media platforms. “We will have a team of over 30 working at the International Broadcast Centre and we’ll be receiving feeds from every event throughout the Games”, notes Carmen Ruiz de Vargas, Client Executive – Major Events at Atos. “We’ll be creating clips and highlights packages using Tellyo Pro and these will then be distributed to the athletes and the relevant national Olympic committees and sports federations for them to post on their own digital and social media channels. We’re also going to try and automate some of this process using Tellyo Talent, the app that enables pre-approved content to be sent to athletes, sponsors, brand partners and spokespeople for easy online sharing. The aim here is to use the reach of the athletes, various sports federations, governing bodies and European Olympic committees to help promote the Games and encourage viewers to watch the games via their own national broadcasters or portals”. Broadcasting rights for this year’s event are being managed by the EBU, but the event organisers are keen to maximise the profile of the Games by leveraging relevant digital and social media channels as broadly as possible.
With just over one month to go before the opening ceremony, the Atos team are getting ready for this intense project. “We’re going to be creating thousands of clips, I’m sure”, comments Carmen Ruiz de Vargas. “We want to capture the best action within each sport, national performances across sports and even individual athlete performances across the Games, so we’re going to be incredibly busy. Having worked with Tellyo Pro previously, I know it’s a high-performance solution that will enable us to produce quickly and efficiently, and deliver the best of the Games to online audiences in Europe and beyond”.
Richard Collins, Tellyo CEO, says “our relationship with Atos has grown over several years, and we’re very proud to be working with them on this prestigious event. With the 2024 summer games in Paris drawing ever-closer, the European Games will play a big role in determining which athletes make the trip to France. I’m delighted Tellyo is enabling the talented team at Atos to capture and distribute the key moments, thrilling sports fans across the continent. We always say that Tellyo’s cloud-native video production solutions are suitable for events of all sizes because of their scalability, and this project absolutely proves that point”.
About Tellyo
Tellyo is your complete cloud production platform.
Tellyo empowers media and content teams to produce compelling live video that can be streamed to multiple digital and social media destinations using Stream Studio, Tellyo’s cloud-native production solution that includes an 8ME vision mixer/production switcher. With Tellyo Pro, branded video clips, highlights and compilations can be created and published to channels simultaneously and instantly, from anywhere, all with one click. Tellyo Guest helps you deliver high-quality web conferences, events and presentations in real-time that bring external contributors and commentators into productions from multiple devices. Tellyo Talent lets athletes, actors, sponsors, ambassadors and influencers amplify your reach and engagement across social media. Faster, greener and more efficient, Tellyo is #smarterproduction!
For more information, visit www.tellyo.com
Media contact:
Stuart G. Russell
Head of Marketing and Communications
E: stuart.russell@tellyo.com
T: +44 (0)7827 019494
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Tellyo and Hashtag Sports Announce Partnership for 2023 Conference and Awards
Partnership will leverage Tellyo’s flagship cloud production platform to facilitate online coverage of the events, including live streaming, highlights packages, and clips.
London, UK, 18th April 2023 – Five years after an early-stage partnership for both organizations, Tellyo and Hashtag Sports are teaming up once again on live production at Hashtag Sports 2023.
Hashtag Sports will use Tellyo Pro to clip and publish real-time highlights of conference speakers and award winners, and stream select conference sessions and athlete/executive interviews using the latest generation of Stream Studio – Tellyo’s flagship solution for live multi-camera production.
“We are tremendously impressed by the product evolution and enhancements made by Tellyo, and we are thrilled to be partners again as both of our organizations continue to ascend,” said Hashtag Sports CEO Anthony Caponiti. “Together with Tellyo, we’re excited to deliver Hashtag Sports content to a larger audience than ever before, and we appreciate the support of their team in bringing our vision to life.”
The 2-day event will feature two stages and over 100 speakers representing the brightest minds and most critical voices from across the sports entertainment media and marketing ecosystem along with the 5th Hashtag Sports Awards which will recognize winners in 50+ categories for their engagement effectiveness. Previous Hashtag Sports event clips and soundbites have driven hundreds of millions of video views across both web and television.
“We are big fans of Hashtag Sports and what Anthony and his team have achieved, so we are looking forward to restarting our association and helping them achieve their vision,” said Richard Collins, CEO of Tellyo. “Cloud production solutions have evolved beyond recognition over the last few years and we’re now offering the most powerful, feature-rich, and scalable platform in the industry. We can’t wait to thrill audiences everywhere with the best of Hashtag!” The event will be hosted in New York City on June 13-14 at Warner Bros Discovery’s headquarters in Hudson Yards. For more information, visit https://hashtagsports.com/conference.
About Tellyo
Tellyo is your complete cloud production platform.
Tellyo empowers media and content teams to produce compelling live video that can be streamed to multiple digital and social media destinations using Stream Studio, Tellyo’s cloud-native production solution that includes an 8ME vision mixer/production switcher. With Tellyo Pro, branded video clips, highlights and compilations can be created and published to channels simultaneously and instantly, from anywhere, all with one click. Tellyo Guest helps you deliver high-quality web conferences, events and presentations in real-time that bring external contributors and commentators into productions from multiple devices. Tellyo Talent lets athletes, actors, sponsors, ambassadors and influencers amplify your reach and engagement across social media. Faster, greener and more efficient, Tellyo is #smarterproduction!
For more information, visit www.tellyo.com
Media contact:
Stuart G. Russell
Head of Marketing and Communications
E: stuart.russell@tellyo.com
T: +44 (0)7827 019494
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About Hashtag Sports
Hashtag Sports is the premier recognition and continuing education platform for content creators, marketers, and creative talent across the converging sports, media, and entertainment industries and the only event connecting the entire sports entertainment ecosystem.
Tellyo Unveils Updated Stream Studio for NAB Show 2023
London, UK, 5th April 2023 – Following a busy few months of development, Tellyo is very pleased to announce that its flagship Stream Studio platform for live video production in the cloud is being updated again, and this latest version will be available for demonstration during NAB Show 2023.
2022 was a landmark year for Stream Studio as the multi-user, browser-based platform gained the ability to sync multiple camera feeds, finally making frame-perfect switching of a live multi-camera production in the cloud a reality. Onboard graphics were also added courtesy of Tellyo’s partnership with Finnish company SPX, and a powerful playout feature enabled content creators to build and run true 24/7 channels. In fact, nearly a dozen updates last year added powerful new features and tools, and the list of third-party hardware control devices supported by Stream Studio has grown in tandem.
2023 is shaping up to be equally as dynamic, and V2.1.0 includes the ability to add guests to your production in 1080p resolution, as well as the option to add DVR/timeshift recordings to productions as additional source – ideal for those situations when live action is overlapping across different physical locations. We’re also expanding some existing tools, e.g. making live stream sources visible in playouts, and adding on-screen time display (TCR) for clips and playouts. In addition, we are opening up the ability to add transitions between playlist items, improving production values and the overall audience experience. Finally, X-Keys has been added to the list of partners whose hardware control devices are supported by Stream Studio, offering even more choice and flexibility to customers.
“It has been quite a year for Stream Studio and I’m very pleased that we’ll be showcasing this latest version of the platform at NAB Show”, comments Tellyo CEO Richard Collins. “Our development team has been working hard to combine customer feedback and our ambitious roadmap into powerful new tools and enhancements that help make Stream Studio the most attractive solution for cloud production available today. If you’ve ever been curious about producing in the cloud, come and see us in Las Vegas and we’ll show you how accessible and efficient it can be”.
Tellyo will be demonstrating Stream Studio and Tellyo Pro throughout NAB Show 2023 on booth N2973. To book a meeting with Tellyo, please visit www.tellyo.com/nab.
About Tellyo
Tellyo is your complete cloud production platform.
Tellyo empowers media and content teams to produce compelling live video that can be streamed to multiple digital and social media destinations using Stream Studio, Tellyo’s cloud-native production solution that includes an 8ME vision mixer/production switcher. With Tellyo Pro, branded video clips, highlights and compilations can be created and published to channels simultaneously and instantly, from anywhere, all with one click. Tellyo Guest helps you deliver high-quality web conferences, events and presentations in real-time that bring external contributors and commentators into productions from multiple devices. Tellyo Talent lets athletes, actors, sponsors, ambassadors and influencers amplify your reach and engagement across social media. Faster, greener and more efficient, Tellyo is #smarterproduction!
For more information, visit www.tellyo.com
Media contact:
Stuart G. Russell
Head of Marketing and Communications
E: stuart.russell@tellyo.com
T: +44 (0)7827 019494
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Tellyo Busts Cloud Production Myths at NAB Show 2023
London, UK, 23rd March 2023 – Tellyo, the complete cloud production platform, is very pleased to announce that we will be exhibiting at the forthcoming centennial NAB Show in Las Vegas, from April 16-19th 2023. As well as demonstrating the latest version of the flagship Stream Studio platform for live production in the cloud, Tellyo will also be showcasing the Tellyo Pro solution for video clipping, editing and publishing, and highlighting Tellyo Pro’s seamless integration with Adobe® Premiere® Pro. Finally, Tellyo will be taking aim at some cloud production myths during the show, demonstrating why cloud production has now come of age and is suitable for content creators of any scale.
“We’re very much looking forward to a return to Las Vegas”, notes Tellyo CEO Richard Collins. “We’ve made some significant updates to our flagship Stream Studio platform since last year, increasing the number of third-party hardware control devices supported and adding powerful new signal monitoring tools. We’ve also improved the built-in replay engine, increasing buffer time and enhancing the UX for more intuitive use. With multi-camera ingest (fully synced for seamless video switching in the cloud), a 64-channel audio engine with full production talkback, and onboard graphics templates, Stream Studio continues to lead the pack when it comes to functionality, ease of use and value”.
Tellyo COO Dr. Jakub Majkowski is looking forward to demonstrating Tellyo Pro and the clipping solution’s integration with Adobe Premiere Pro. “Tellyo Pro is an incredibly powerful editing and clipping solution in its own right, but the full two-way integration with Adobe Premiere Pro really unlocks new levels of workflow convenience, enabling teams to collaborate across both platforms live and in real time. We’re one of the few technology partners who can offer this level of integration and we’re very proud of our relationship with Adobe”. The feeling seems to be mutual. “As audience appetite for online content continues to grow internationally, content creators need to respond while finding ever more efficient ways of working”, comments Sriram Iyer, Head of Products and Partnerships for professional video at Adobe. “The integration between both Adobe and Tellyo opens up new ways of working and provides even greater choice”.
With this year’s NAB Show being a centennial celebration, Team Tellyo will also be using the exhibition as an opportunity to dispel some of the myths surrounding cloud production’s maturity. “Cloud-native solutions are almost unrecognisable today versus 2019. They are more powerful, secure, accessible and efficient than ever before, and it’s an urban myth that only smaller content producers can benefit from life in the cloud. We know that cloud production is on a march to the mainstream, and we can already demonstrate how it is working for producers and broadcasters of every size and scale”.
For more information on Tellyo @ NAB Show Las Vegas, please visit www.tellyo.com/nab.
About Tellyo
Tellyo is your complete cloud production platform.
Tellyo empowers media and content teams to produce compelling live video that can be streamed to multiple digital and social media destinations using Stream Studio, Tellyo’s cloud-native production solution that includes an 8ME vision mixer/production switcher. With Tellyo Pro, branded video clips, highlights and compilations can be created and published to channels simultaneously and instantly, from anywhere, all with one click. Tellyo Guest helps you deliver high-quality web conferences, events and presentations in real-time that bring external contributors and commentators into productions from multiple devices. Tellyo Talent lets athletes, actors, sponsors, ambassadors and influencers amplify your reach and engagement across social media. Faster, greener and more efficient, Tellyo is #smarterproduction!
For more information, visit www.tellyo.com
Media contact:
Stuart G. Russell
Head of Marketing and Communications
E: stuart.russell@tellyo.com
T: +44 (0)7827 019494
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Tellyo Innovates Again with Stream Studio V2.0 Release
London, UK, 17th January 2023 – Tellyo, the complete cloud production platform, is very pleased to start the new year with an important new release of the flagship Stream Studio solution. Following a busy 2022, which saw a dozen updates to the popular cloud-native video production platform, the development team is very proud to announce Version 2.0, which includes a number of important architectural changes and associated customer benefits.
Open Up
Thanks to some back-end changes, Stream Studio can now load up projects almost instantaneously. Operators can therefore get to their projects much faster, and start producing without having to wait for assets to load. We know that content producers are always on a deadline, so we’ve got your back!
Complete Control
We’ve been working hard to increase the number of third-party hardware control devices that Stream Studio is compatible with. To this end, Version 2.0 introduces ‘Studio Controller’ – a new module that enables operators to configure and manage third-party devices. As the popularity of cloud-native production solutions grows, many customers want the same tactile control experience they’d have with a more traditional studio-based workflow. It’s all about familiarity and choice, and we’re delivering.
Scoping it Out
Customer feedback is often an important input to our roadmap, and so we’re very pleased to introduce video scopes (waveform monitor and vectorscope following the Rec.709 image standard) for fast identification of problems, e.g incorrect white balance, black and white levels, or synchro scan issues. You asked us for it – here it is.
Other important additions include:
– The ability to change transitions between playlist assets more easily
– Improvements to the visual positioning of in/out markers when creating clips
– A redesigned UX for replays, and a tripling of the buffer size on all four replay inputs
– Greater speed and platform stability when ‘fast grabbing’ replays
– Support for interlaced video inputs, enabling customers to manually enable motion-adaptive deinterlacing on live stream inputs
“We’ve put a tremendous amount of resource into Stream Studio over the last 12 months”, comments Tellyo CTO Dr. Jakub Majkowski, “and the popularity of the platform has grown in tandem. Stream Studio is really coming of age in terms of features and customer-base to the extent that even the largest national-level broadcasters are considering it as part of their post-pandemic operations”. Tellyo CEO Richard Collins agrees. “Many of our customers use Stream Studio as the keystone of their digital and social media content strategy. Digital and social content may have previously been the lesser relation of ‘traditional’ broadcast content but no longer. It’s now the equal sibling thanks to improvements in production values and the sophistication of our platform. This latest version of Stream Studio sets a new standard for cloud-based production and we’re going to keep pushing the bar even higher throughout 2023”.
About Tellyo
Tellyo is your complete cloud production platform.
Tellyo empowers media and content teams to produce compelling live video that can be streamed to multiple digital and social media destinations using Stream Studio, Tellyo’s cloud-native production solution that includes an 8ME vision mixer/production switcher. With Tellyo Pro, branded video clips, highlights and compilations can be created and published to channels simultaneously and instantly, from anywhere, all with one click. Tellyo Guest helps you deliver high-quality web conferences, events and presentations in real-time that bring external contributors and commentators into productions from multiple devices. Tellyo Talent lets athletes, actors, sponsors, ambassadors and influencers amplify your reach and engagement across social media. Faster, greener and more efficient, Tellyo is #smarterproduction!
For more information, visit www.tellyo.com Media contact:
Stuart G. Russell
Head of Marketing and Communications
E: stuart.russell@tellyo.com
T: +44 (0)7827 019494
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Tellyo Announces Final Tellyo Pro Update of 2022
London, UK, 16th December 2022 – Tellyo, the complete cloud production platform, is pleased to announce that thelatest release of Tellyo Pro (version 2.36.0 – code name ‘Cappuccino’) has just gone live. Our final release of 2022 includes some improvements in file format handling, helpful additions to the MultiViewer, support for YouTube Shorts and direct publishing to the TikTok app.
Convert Me
We understand that some customers may wish to work with raw video assets (e.g. in Stream Studio) that do not necessarily meet Tellyo Pro format requirements. We’ve therefore added the option to upload video files to Tellyo as ‘unconverted’ in this case. We’ve also added this ‘unconverted’ option to Watch Folders.
More info: https://app.tellyo.com/guide/first-time-in-folders/
Folders
We’ve added ‘shift + click’ to folders to make it easier to select multiple files and we’ve also improved the download options in folders to enable users to batch download multiple files, saving time when you’re working with multiple assets.
More info: https://app.tellyo.com/guide/first-time-in-folders/
Enjoy the View
We’re really proud of the MultiViewer in Tellyo Pro, and we always appreciate your input and feedback when it comes to improving the user experience. As a result of your comments, we’ve added true peak meters to the MultiViewer as well as adding a full screen mode so you have access to all the information you need.
More info: https://app.tellyo.com/guide/multiviewer/
YouTube Shorts / TikTok
Love it or hate it, short form video content is undeniably here to stay! In recognition, we’ve now included support for YouTube’s latest Shorts format to Tellyo Pro. In addition, we wanted to highlight a feature that some users may not be aware of. Tellyo Pro enables direct publishing of content to the TikTok app, natively within the platform.
More info: https://app.tellyo.com/guide/tiktok-and-youtube-shorts/
For more information, please don’t hesitate to contact us at feedback@tellyo.com, and we look forward to hearing your thoughts on this new release. We always value and appreciate your feedback!
About Tellyo
Tellyo is your complete cloud production platform.
Tellyo empowers media and content teams to produce compelling live video that can be streamed to multiple digital and social media destinations using Stream Studio, Tellyo’s cloud-native production solution that includes an 8ME vision mixer/production switcher. With Tellyo Pro, branded video clips, highlights and compilations can be created and published to channels simultaneously and instantly, from anywhere, all with one click. Tellyo Guest helps you deliver high-quality web conferences, events and presentations in real-time that bring external contributors and commentators into productions from multiple devices. Tellyo Talent lets athletes, actors, sponsors, ambassadors and influencers amplify your reach and engagement across social media. Faster, greener and more efficient, Tellyo is #smarterproduction!
For more information, visit www.tellyo.com
Media contact:
Stuart G. Russell
Head of Marketing and Communications
E: stuart.russell@tellyo.com
T: +44 (0)7827 019494
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Tellyo Appoints Arcadi Misse as Solutions Architect for EMEA
London, UK, 13th December 2022 – Tellyo, thecomplete cloud-based video production platform, is today pleased to announce the appointment of Arcari Misse as the company’s first Solutions Architect for EMEA.
A keen cyclist, both on and off-road, Arcadi lives with his family in Calella (near Barcelona) and brings a wealth of experience of the broadcast industry, having worked in similar technical and operational roles in Spain since 2012. With a degree in Sound and Broadcasting from the University of Wales and an MBA from the London School of Business and Finance, Arcadi joins Tellyo from a Solutions Architect role with a production solution vendor in Barcelona.
“I’m very excited to be joining Tellyo as we look forward to a new year of growth and further expansion”, Arcadi notes. “The industry is increasingly looking to cloud solutions to answer the cost, efficiency and environmental challenges posed by production in a post-pandemic world. I know Tellyo is ideally placed to take advantage of this trend”. The appointment comes at a significant time for Tellyo, and Richard Collins, Tellyo CEO, points to plans for the further development of the company’s footprint in the region. “I’m also very pleased that Arcadi has joined us”, he comments. “This is an important strategic appointment for the company that strengthens our commercial function and will help us reach a greater number of new customers. Pre-sales is an important function in any technology company, and I know Arcadi will do a great job of explaining how Tellyo can be the ideal technical partner for content producers everywhere”.
About Tellyo
Tellyo is your complete cloud production platform.
Tellyo empowers media and content teams to produce compelling live video that can be streamed to multiple digital and social media destinations using Stream Studio, Tellyo’s cloud-native production solution that includes an 8ME vision mixer/production switcher. With Tellyo Pro, branded video clips, highlights and compilations can be created and published to channels simultaneously and instantly, from anywhere, all with one click. Tellyo Guest helps you deliver high-quality web conferences, events and presentations in real-time that bring external contributors and commentators into productions from multiple devices. Tellyo Talent lets athletes, actors, sponsors, ambassadors and influencers amplify your reach and engagement across social media. Faster, greener and more efficient, Tellyo is #smarterproduction!
For more information, visit www.tellyo.com
Media contact:
Stuart G. Russell
Head of Marketing and Communications
E: stuart.russell@tellyo.com
T: +44 (0)7827 019494
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Rugby League World Cup and Whisper Enhance Reach and Engagement with Tellyo
London, UK, 8th December 2022 – The recent Rugby League World Cup (RLWC) tournament may have been delayed from its intended dates in 2021, but the competition was the most comprehensive ever staged, and saw the men’s, women’s and wheelchair tournaments held concurrently with all participants being paid the same. 32 teams (16 men, 8 women, and 8 wheelchair) from 20 nations competed in a total of 61 matches at various venues across England. For the RLWC organisers and its production partner Whisper, this totem event provided a great opportunity to flex the power of social media and reach a huge international audience using Tellyo Pro.
“We have previously worked with Tellyo on a few different projects, but this was the most significant”, notes Joe Bennet, Creative Digital Lead at Whisper. “The organisers were looking to post six clips per match plus a full highlights package, so it was a very busy schedule for our team. Tight deadlines mean we need to work with a platform that is efficient, robust and performant. We also usually work with a mixture of in-house staff and freelancers, so training and support are both important issues. I’m very pleased to say that Tellyo Pro ticks all of these boxes for us”.
One of the key features of this project was the ability of Tellyo Pro to ingest ProRes broadcast-quality files which could subsequently be shared with broadcasters and other media partners during the tournament. “We were extremely pleased with the quality of the footage and just how wide a reach we achieved”, comments Sara Piper, Head of Digital at Rugby League World Cup. “One clip featuring the challenge war dances conducted by the teams before the Samoa versus Tonga match has been viewed over 15 million times. We posted almost 600 Tellyo Pro clips throughout the tournament – these featured pre-match anthems, in-match action and post-match highlights compilations and were far and away our most engaged-with content. We’re always looking for ways to increase the popularity of Rugby League and reach new audiences – Whisper and Tellyo Pro have really helped us meet that important remit”.
“This year’s event was a thoroughly memorable World Cup”, notes Tellyo CEO Richard Collins. “I’m very proud that we were able to meet the challenging quality requirements set by the tournament organisers, and also help set a new standard for audience engagement in the men’s, women’s and wheelchair games. We’ve seen digital and social media content transformed from the lesser relation of traditional broadcast to the twin sibling, and we’re very pleased to be playing our part in that ongoing trend”.
About Tellyo
Tellyo is your complete cloud production platform.
Tellyo empowers media and content teams to produce compelling live video that can be streamed to multiple digital and social media destinations using Stream Studio, Tellyo’s cloud-native production solution that includes an 8ME vision mixer/production switcher. With Tellyo Pro, branded video clips, highlights and compilations can be created and published to channels simultaneously and instantly, from anywhere, all with one click. Tellyo Guest helps you deliver high-quality web conferences, events and presentations in real-time that bring external contributors and commentators into productions from multiple devices. Tellyo Talent lets athletes, actors, sponsors, ambassadors and influencers amplify your reach and engagement across social media. Faster, greener and more efficient, Tellyo is #smarterproduction!
For more information, visit www.tellyo.com
Media contact:
Stuart G. Russell
Head of Marketing and Communications
E: stuart.russell@tellyo.com
T: +44 (0)7827 019494
Follow us on LinkedIn and Facebook
